Case Study

Brand Video // Product Video // TVC

Product Launch Video

The team at Sherpa 4x4 needed a holistic video marketing solution to grow their market share locally and launch the product range in North America. 

Outpoint created a suite of high quality video content as part of the campaign, including a brand video, product videos and TVCs along with supporting material to drive customers through the sales funnel from brand awareness to purchase. 

The video content was paired with a comprehensive media campaign delivering an amazing CPC which converted to an excellent ROI for the client. The campaign was a success in both Australia and North America and continues to generate consistent sales for Sherpa.

62% of consumers are more likely to have a negative perception of a brand that published a poor quality video
Brightcove
Why it works
The Product Video Advantage
  • 1
    Build Brand Awareness (Top of the funnel)
  • 2
    Simplify Technical Information
  • 3
    Powerful Medium to get Qualified Leads
Testimonial

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