Case Study

Live Action // Studio // High Volume Content

Monthly Market Updates

In 2020, Outpoint was tasked with producing an all new look and feel for Corelogic’s monthly market updates. 

Corelogic had already developed a strong brand presence with regular content releases, but their existing video style and quality didn’t reflect the quality of the brand. The Outpoint team designed a sleek new template that included a virtual studio. The new design was not only more visually interesting, it better reflected the high quality of the CoreLogic brand. 

The new template was rolled out across the Australian and New Zealand markets with new workflows being implemented to maximise production efficiencies to produce 35 versions each month. 

CoreLogic’s video strategy of monthly content releases has built an audience of over 10,000 subscribers on youtube alone.

Viewers retain 95% of a message when they watch it in a video compared to 10% when reading it in text
Popvideo
Why it works
The Advantage of High Volume Content
  • 1
    Fast and Simple to Produce
  • 2
    Easily Optimised for Social Platforms
  • 3
    Regular Content Release
Testimonial
Great job – again. I have loved seeing the new videos in our work foyers, the difference is outstanding and we’ve had a lot of great compliments.
Mitchy Koper
CoreLogic

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